Keeping the Fire of Irish Lighthouses Alive


An article on the Great Lighthouses of Ireland recently featured in the New York Times. Genesis is delighted to have played our part in creating the brand for the Commissioners of Irish Lights. It was a really special experience.

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Great article about how Google's new identity was designed.

We were delighted to see our former client, Fergus Hoban (ex-Unicare, (Lloyds Pharmacy) and ex-Touchstone Healthcare) hold on to his dream of a transformed healthcare service.  In the face of extraordinary obstacles, this irrepressible entrepreneur has opened Think Healthcare, a radical new approach to health services in the US.  Genesis worked closely with Fergus, Zero-G and the Think Healthcare team to develop the brand positioning strategy and the brand story for this ambitious project, aimed at transforming the face of US healthcare and delivering a truly patient-centred experience.





At the launch of Great Lighthouses of Ireland at the Commissioners of Irish Lights building, Dun Laoghaire

L-R Brian Twomey, Head of Marketing Communications, Tourism Ireland; Gary Joyce, Genesis; Peter Nash, Head of Strategy Development, Tourism Ireland


Conor Kavanagh & Roddy Rowan, Genesis with Donogh Barry, Independent Colleges 


Michael Feeney, CEO, Institute of Banking; Stephen Hester, CEO, RSA Group; Gary Joyce, Managing Partner, Genesis and Jim Brown, CEO Ulster Bank 


Julie Whiriskey and Janice McAdam, Genesis

Reawakening a once profound commitment to our community, Gary Joyce, 20 March, 2010


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