GenesisNov 11 minAn PostBrand Strategy | Customer Segmentation | Brand Architecture In 2018 Genesis was appointed to undertake a project to support the...
GenesisNov 12 minAer LingusBrand Strategy | Customer Segmentation | Team Facilitation The Aer Lingus brand enjoys the status of being one of Ireland’s most...
GenesisOct 272 minEirGridBrand Strategy | Communications Strategy In 2021, Genesis was retained by EirGrid to facilitate the development of EirGrid’s consumer and...
GenesisOct 241 minMastercard – Labs as a Service (LaaS)Strategy Genesis were asked to help Mastercard consider the strategic role and value of their “Labs as a Service (LaaS)” offer in the...
GenesisOct 171 minRDSWhile the RDS may be best known as a venue, it is also a members’ club and philanthropic society. Founded in 1731, the organisation has...
GenesisOct 142 minFinancial Services Union (FSU)Growth and Development Strategy 2023 - 2026 With a century-long legacy and mandate, the Financial Services Union (FSU) is the predominant...